Paul Scaini is a Canadian working in Beijing China as the Global Portfolio Manager for Lenovo’s Commercial Desktop Business Unit. His responsibilities include planning traditional desktops and All-in-Ones for both large enterprises and small and medium business. As a product manager I love to get chances to speak to customers big and small, especially to get feedback on ThinkCentre All-in-Ones. I am still amazed how many customers have no idea what an All-in-One (AIO) is. I’ve just recently spoken to decision makers at a Global NGO (Non Profit Organization) and a Federal Government, shown them an AIO for the first time explaining the benefits and now both have added AIO to their purchase lists. There is a MASSIVE opportunity out there for you to talk to your customers about All-in-One. Even if they’re not desktop customers it’s a great way to get your foot in the door. “Hey, have you ever seen one of these before?” and even if they aren’t 100% convinced then it gives you a chance for other selling opportunities. Here’s what you’ll need to know: More Room for Work All-in-One saves about 70% space compared to a traditional tower and monitor, giving a workspace some room to breathe. Education and healthcare customers love AIOs for labs and nursing stations that are often small and cluttered with paperwork. From call centers to start-ups; any customer with...
