By Annabelle Thuan, NA Channel Marketing Manager
It’s hard to imagine that the market is shrinking when Forrester Research predicts that consumers will buy a record 292.5 million tablets from 2010 to 2016 and more than 1/3 of U.S. adults will own mobile devices. In addition, the industry’s push to hybrid devices and convertibles has gotten a boost these last 2 quarters with Microsoft’s next-generation, touch-optimized OS, Windows 8.
Lenovo is betting big on Windows 8. It’s co-launching training events with Microsoft nationwide and making sure the latest business ThinkPads come preinstalled with the new OS. Several new devices have been launched under the Ultraportable portfolio, including: ThinkPads T430u, Tablet 2, X230 tablet, Twist, and X1 Carbon. Today, we’ll discuss two that carry Windows 8.
Lenovo’s Ergonomic Headliners
ThinkPad Tablet 2 and ThinkPad Twist are gaining momentum and represent a fundamental evolution in the way people do business. SMBs need to be nimble to compete, grow and succeed. This is why they need products that are light, durable, reliable and versatile. Let’s take a closer look at how Lenovo and Microsoft have worked together to create a user experience that is smooth and polished and has better performance than ever before.
ThinkPad Tablet 2
ThinkPad Tablet 2 is a souped-up dynamo. Unlike its Android-based predecessor, Tablet 2 is pre-installed with Windows 8 and has a starting price of $579 (Model # #367922U). It’s well-made and portable featuring a heavy-duty Intel Atom processor and a lighter weight of around 1.3lbs. It also has a slimmer 9.8mm design-- 30 percent less than the original--and has a longer battery life of up-to 10 hours for all day use. Finally, a wide 10.1-inch display allows for easy in-the-field inputs by finger or digitizer pen.
The beauty of ThinkPad Tablet 2 is its flexibility. Whether laid in a lap for information gathering, at a desk in clamshell form for document work or hand-held for tablet use; it will help you work more efficiently throughout the day. Stylistically, its slim build, rounded corners and soft-touch, matte finish speaks to improve engineering. In addition, Tablet 2 comes with an optional keyboard dock for access to multiple USB ports, high speed Ethernet, HDMI and turbo charging. We’ve seen early adopters across many industries, including: Healthcare, Education, Sales and Manufacturing.
The ThinkPad Twist is built around a simple “360 degree” concept. Lenovo’s amped application to 4 modes on this form factor, so you can easily switch from laptop, stand, tent and tablet modes while also enjoying Windows 8 touch capabilities. Starting at $879 (Model # 33472YU), Twist combines business-oriented engineering, top-end specs and award-winning design to increase your mobility and productivity.
Road warriors will discover that this Ultrabook can be used almost anywhere: it has full connectivity options—USB, HDMI, DP, card reader and Ethernet. Users get legendary ThinkPad quality and reliability, enhanced internet conferencing, a full-sized Windows 8 enhanced keyboard and a powerful Intel processor. For SMBs, this device gives employees performance and power. Finally, the large touch screen (12.5” HD 350 NIT IPS) is great for sales presentations and to close deals.
In addition to these products, Windows 8 has many features that help SMBs improve efficiency and grow.
Microsoft Windows 8 Features for SMBs
- Customizable Tile Display: This streamlined dashboard allows an SMB owner to highlight the most commonly used applications and business software to improve navigability, productivity and efficiency of his/her employees.
- Easy Configuring of the PC: Whether it’s adding a printer, scanner or other device, Windows 8 speeds up the process because it can all be done literally by the touch of a finger.
- Amplified Data Resources: Windows 8 also has more built-in technology like you can find in smartphones -- like GPS and support for 3G and 4G mobile broadband. Small business owners may find the metering feature particularly useful because it can track how much data employees use so companies aren’t hit with a large data bill.
- Enhanced Log-in Security: Windows 8 has built in picture password security. Utilizing the touch technology, the user can lock the screen with a photo and a three-touch sequence password. The photo may be a picture of the family dog and the first sequence could be drawing a circle around the dog’s tail, while the second sequence could be a square around the entire dog and the third touch may be a circle around its head. Doing this gives small business users a “very secure” way to protect vital data.
- Protection from Malware: Windows 8 has technology embedded in it called Trusted Boot that will interact with the hardware to ensure there are no viruses or malware before the computer is booted up. This is important to small business owners because they are known targets for hackers and scammers. The 2012 edition of the Verizon Data Breach Investigations Report revealed that the vast majority of breached organizations have fewer than 100 employees. In fact, 570 of the 855 breach incidents examined in the report occurred in businesses with between 11 and 100 employees, and another 42 incidents were reported by employers with 10 or fewer workers. By comparison, employers with between 101 and 100,000 employees accounted for just 243 of the breach incidents.
In summary, Windows 8 continues to gain momentum and has quite a few features that SMBs should checkout. If you’re looking for new form factors in the sub $1000 category, Lenovo has quite a few that are pre-installed with the new OS. Whether employees work onsite or in the field, trust that Lenovo’s devices are professional-grade and will meet your needs.
For more information on these products or the rest of the Ultraportable portfolio, please visit the product pages at: www.lenovopartnernetwork.com.