Today’s Crossover Consumers Meet Their Match: Lenovo™ Miix 720

Today’s consumers no longer expect barriers of any kind to impede their work or play. From crossover vehicles and business casual dress to telecommuting and always-on connectivity, people want effortless, convenient transitions from the office to the mountaintop, from the coffee shop to the home. And critical to this way of life is a PC that can be configured for any need.

Lenovo’s user and customer experience teams gather feedback from millions of people to better understand what they need, and want, in their next portable PC. It’s these consumer trends and insights that led to the development of the new Miix 720 Windows detachable – an all-purpose digital vehicle with state-of-the-art components that not so much blur as altogether eradicate the lines separating today’s work hard, play hard mentality. With one-third of millennials prioritizing device flexibility and work mobility over other work perks, including salary,1 the Miix 720 is tailor-made for the “work from anywhere” user. 

Lenovo Miix 720 Windows detachable

Want proof? Read on and put yourself into a day in the life with the Lenovo Miix 720.

Your alarm goes off and like nearly 40 percent of the U.S. workforce,2 you may be working remotely for part of the day due to a high-stakes mid-morning presentation that you’ll be giving to a key prospect.

You slip the ultra-slim machine into your bag and head for the door. Measuring in at just 0.57 in (14.6 mm) and 2.4 lbs (1.1 kg) including the precision touchpad-enabled keyboard, the Miix 720 makes the weight on your shoulder almost imperceptible as you walk to the coffee shop.

Thin and light Lenovo Miix 720 detachable

You take a seat and flip open the screen for a final review of the deck. The Miix 720’s integrated infrared (IR) camera with Windows Hello  instantly recognizes your face to unlock the detachable. No more obtuse, difficult-to-remember, easy-to-mistype passwords that will unnecessarily delay the start of your workday. You’re grateful for the ease and agree with the 75 percent of PC users surveyed who think PC bio-authentication, like the Miix 720’s facial recognition, is a highly convenient and appealing feature.3

With only a few minutes before your meeting, you leave the keyboard in your bag and use the 12-inch touchscreen as a tablet, its QHD+ screen with 2880 x 1920 resolution delivering ultra-crisp clarity to your graphics-rich pitch. 

With the Lenovo Active Pen 210 in hand, you use the shortcut button to open your email and check for any last-minute edits from your boss. Her suggestion: add one more hand-drawn schematic to the presentation. As part of the over 20 percent of detachable users surveyed who use a pen or stylus on a daily basis,4  you rely on a digital pen to sketch out the drawing along with some supporting annotations with just the click of your Lenovo Active Pen 210 using Windows Ink™. The 4,096 levels of pressure sensitivity on the pen offer a precise drawing experience, like writing on paper.

Like most of us, the process of drawing and writing with a pen helps you frame content in a way that makes it more memorable and meaningful. Lenovo’s commitment to creating smarter pens is based in large part on a growing body of research demonstrating that digital pens are better suited to intrinsic human cognition, including conceptualizing, prototyping, sketching, memorizing, and good old-fashioned brainstorming.5 In other words, not only are you not worried about this last-minute addition, you’ve already got the new information incorporated into the pitch and understand precisely why it’s there. 

You add the new slide to the deck and use Wi-Fi to fire the updated presentation off to your boss. All of this and your coffee is still hot. Your detachable’s up to 8-hour battery life6 with a USB connection that never sleeps means you can even charge your smartphone while your Miix 720 is powered off, as you finish your coffee.

Charge your phone through the a USB connection that never sleeps, even when your Miix 720’s powered off

When you get to the client’s office, you simply connect the conference room’s 4K monitor8 to the Miix 720 via Thunderbolt™ 3, the fastest port available on a PC today.7   At 40Gbps,Thunderbolt 3 can handle all of your data transfer needs along with a simultaneous videoconference feed with the boss. 

The presentation is a hit, the deal is secured, and you once more break out the Lenovo Active Pen 210 to create a digital signature on the contract. Losing the stylus is the number one problem amongst digital pen users,9  but you have no trouble locating your Lenovo Active Pen 210 thanks to a convenient pen holder designed for the Miix 720.

Back in your own office, you attach the full-size keyboard which boasts 1.5mm of key travel for faster, more accurate typing and alternate between email and word processing for two new proposals before heading to a new product presentation. During the meeting, you again detach the touchscreen and use your mobile tablet and Lenovo Active Pen 210 to easily take notes. Before exiting the room you snap some photos of the presenter’s whiteboard notes with the Miix 720’s integrated camera.

Miix 720’s rear-facing integrated camera

En route home after a long day, you’re inspired by the outdoor scenery for your next prospective pitch. Because creativity doesn’t wait, and thanks to the Miix 720, you quickly snap some images on its rear-facing 5MP camera and spend the train ride home editing the image with Lenovo Active Pen 2.10

Home by sundown, you and the Miix 720 spend a few minutes networking with family and friends on social media and emailing your boss that clever scenery mockup, the backlit keyboard making it easy to type in the gathering darkness. 

Miix 720’s full-size backlit keyboard

As you relax at home, you set the Miix 720’s up-to-150-degree tablet kickstand to the preferred viewing angle to enjoy a movie in a comfortable position. Its improved dual kickstand hinges offer a noticeably smoother rotation and firmer rigidity than before. 

Better yet, its integrated Thunderbolt 3 and optional connectors8 lets you connect up to two displays at vivid 4K resolution for the times you want to watch movies with family and friends.\

It’s been a hectic, but ultimately successful day, and it’s difficult to imagine how you’d have made it without the many faces of the Miix 720 at your side. 

The Miix 720 (keyboard included) starts at $999.99, available in two color options Champagne Gold and Iron Gray beginning in April 2017.10 Lenovo Active Pen 2 starts at $59.99, available beginning in February 2017.10 All Lenovo products are available on www.lenovo.com.10

 

Specs for the Lenovo Miix 720 can be found at http://bit.ly/2iXSKCJ.

 

Full 2017 CES press kit at http://news.lenovo.com/presskits/ces2017.htm.

Watch how customer insights inspired Lenovo’s latest innovations at CES 2017: https://www.youtube.com/watch?v=EIoPzpwS4uM

Discover more at www.lenovo.com/ces.

Intel Inside®. Extraordinary Performance Outside.

 

1 “Maximizing Millennials: The Who, How, and Why of Managing Gen Y,” Kenan-Flagler Business School, June 2013: https://onlinemba.unc.edu/blog/geny-in-the-workplace/

2 “In U.S., Telecommuting for Work Climbs to 37%,” Gallup, August 2015: http://www.gallup.com/poll/184649/telecommuting-work-climbs.aspx

3 Based on Lenovo’s 2015 survey of 1,261 respondents in US, UK, Australia and India.

4 Based on Lenovo’s 2016 survey of 100+ respondents in US, China and Germany.

5 “Computer Interfaces and Their Impact on Learning,” Sharon Oviatt: http://download.microsoft.com/download/0/1/2/012FC5FD-750F-4BDE-96EA-83BC0199EC51/Microsoft_Computer_interfaces_and_their_impact_on_learning_widescreen.pdf

6 All battery life claims are approximate and based on test results using the MobileMark® 2014 ver 1.5 battery life benchmark test. Actual results will vary, and depend on numerous factors including product configuration and usage, software, operating conditions, wireless functionality, power management settings, screen brightness and other factors. The maximum capacity of the battery will naturally decrease with time and usage. See https://bapco.com/products/mobilemark-2014/ for additional details.

7 Thunderbolt FAQs: https://thunderbolttechnology.net/tech/faq

8 Connecting to a display requires a USB-C to HDMI or DisplayPort™ cable, depending on the display interface. Connecting to more than one display requires a compatible hub or extender.

9 Based on Lenovo’s 2016 survey of 245 tablet, convertible and detachable pen users.

10 Lenovo Active Pen 2 is sold separately and may be hard bundled or optional depending on the geography. Prices do not include tax or shipping or options and are subject to change without notice; additional terms and conditions apply. Reseller prices may vary. On-shelf dates may vary by geography and products may only be available in selected markets. All offers subject to availability. Lenovo reserves the right to alter product offerings, features and specifications at any time without notice.

 

LENOVO is a trademark of Lenovo. CES is a trademark of Consumer Technology Association. WINDOWS, WINDOWS HELLO and WINDOWS INK are trademarks of Microsoft Corporation. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, Xeon Inside and Thunderbolt are trademarks of Intel Corporation in the U.S. and/or other countries. DISPLAYPORT is a trademark of VESA. MOBILEMARK is a trademark of Mobile Mark, Inc. All other trademarks are the property of their respective owners. ©2016, Lenovo Group Limited.