Kristy Fair

We created the Yoga 11S Silhouettes video to capture the flexibility and fluidity and to wow audiences online. If you haven’t seen it yet, check it out here. We didn’t stop there though. We’re always looking to try new things, so we took the video to an unconventional venue – the side of buildings in New York City.  For two nights in June, with our friends at Alt Terrain, we took the Yoga video on a tour of New York City’s most famous spots – Union Square, the Empire State Building, SoHo, the Lower East Side and more. We also timed this around when you can buy a Yoga at Best Buy stores in the U.S. If you missed the live-projection or are one of our many readers around the world, here are a few of our favorite photos from Yoga and The SILHOUETTES projections.   The SILHOUETTES video was hard to miss in Union Square and was conveniently located down the street from Best Buy where people could go check out the Yoga 11S for themselves.   Using Instagram, we posted clues and snapshots of our next screening location. Here, we captured the video in action near the Empire State Building.   Yoga and the iconic Empire State Building   One bystander stops in the middle of the bustling streets of West Village to snap a photo of the Yoga in action 

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THE SILHOUETTES create an airplane scene, showing the four modes of the Yoga: stand, laptop, tent and tablet.

THE SILHOUETTES create an airplane scene, showing the four modes of the Yoga: stand, laptop, tent and tablet.

A fun, flexible product like Yoga gives us marketers some really interesting ways to demonstrate its flip and fold and multiple mode functions.  So when we came across the group, THE SILHOUETTES™, we exclaimed ah ha! These are the perfect artists to visually represent Yoga’s qualities in body-bending and mind-bending ways. We recently spent a day in Denver, CO with them filming a new, yet unnamed dance performance, choreographed to celebrate the availability of our newest Yoga, the IdeaPad Yoga 11S at Best Buy  and on www.lenovo.com. We spent a few minutes chatting with Lynne Waggoner-Patton, creator and director of The Silhouettes about the Yoga dance performance piece. THE SILHOUETTES YOGA 11S Performance Q. What did you think when you first saw the Yoga 11S? A.  I was amazed at its flexibility and how it converts to many different shapes making it adaptable to different situations.  Because I travel extensively for my work I am constantly struggling with finding a place to work effectively.  For example, when I try to work on the airplane and the passenger in front of me leans their seat back, it closes my laptop to a point where I can’t see the screen making it impossible to work!  I wish that I had a Yoga laptop when I was on set with America’s Got Talent because it would have helped so much.  I wouldn’t have had to drag my...

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The IdeaPad Yoga 11S had a big week, first with its website availability on May 16, then by heading to New York City to hang out at the International Contemporary Furniture Fair (ICFF).  We attended ICFF for the first time to show off our latest Horizon Table PC and the three custom tables we had created for it. We had some fun with the fashion-forward Yoga: it turned heads at the show, and even made itself home in some home-design booths at the Javits Center. Yoga kicks back and relaxes after a hard day of working the ICFF floor.  Right next door to Lenovo, Yoga checked out the latest bath designs from Kohler .  Yoga picked up some sweet swag during ICFF.  Flanking the other side of the Lenovo booth, Yoga tested out a stylish seat and pillow from Gabriel Scott, and picked up a tote bag designed by Jamie Derringer, editor of Design Milk.  Comfort to the extreme; Yoga cozied up on this plush velvet green couch from IKEA. Ever a fan of the affordable, global furniture brand IKEA, Yoga was enamored with this emerald green couch from its new

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Judson's Treehouse Horizon Table

Judson's Treehouse Horizon Table

As a designer, Judson Beaumont of Straight Line Designs always looks to bend the lines, producing out-of-the-box pieces that are unexpected and add whimsy to any environment. So when Lenovo approached the creator about putting his touch on creating new opportunities for the IdeaCentre Horizon Table PC, his mind took him to the tree tops. Here’s a glimpse at what sparked his imagination.  Q. How did you get the idea for the 21st Century Treehouse? A. When I first thought about creating a table for the Horizon, I designed many different styles based on various age groups. Some of those original designs included adult versions, however, I am more known for children’s furniture so I was inspired to do a design for kids. With technology progressing, I was thinking about designing daycare centers, libraries and furniture that would allow children to interact, play and learn in these settings. The question I kept asking myself is “how can I create something that will intrigue them?” It’s great because the design of the 21st Century Treehouse also works as storage with the door leading to an empty space to keep toys, books and anything else. Function is just as important as design aesthetics and the storage space can also serve as an imaginary play area. Q. Do you see the integration of technology and furniture becoming a trend, especially as there are more devices for specific...

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The Nest Horizon Table

The Nest Horizon Table

Another team of designers, Brooke Lichtenstein and Yiannos Vrousgos of Input Creative, took a totally different approach to creating their technology-infused table for the living room. Their expression, The Nest, reminds you of the Russian nesting dolls and Chinese puzzle boxes that efficiently use space in an elegant envelope. We’re fascinated by the three different interpretations on the assignment…create a table that showcases Horizon’s interpersonal features.    Q. How did you approach this assignment and decide upon this concept? A. When we were first tasked with designing a table that would integrate the Horizon, we looked closely at both the computer’s features and Lenovo’s brand identity. We kept coming back to the idea that the Horizon is an all-in-one PC; meaning that it can be used for gaming, watching movies, Skype, as a tablet and can replace all other PCs in the household. With this is mind, we decided to design an all-in-one table that could stand on its own with integrated seating.  Since Lenovo is a Chinese company, our next step was to research the history of gaming in China. During our research, we came across Chinese wooden block puzzles which look like a solid wooden block, yet when deconstructed, are actually made up of a lot of smaller, lightweight pieces. We implemented this concept into our design and arrived at a compact all-in-one gaming table. Q. Design is often about the little...

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