Vice President, Lenovo Corporate Identity & Design As the Vice President of Lenovo corporate identity & design, David leads an international team of strategists, human factors engineers, graphic, and industrial designers. Prior to joining Lenovo, David led and managed some of IBM’s most strategic and successful design initiatives. His experiences include computing systems ranging from high performance server design to the now classic ThinkPad. His work embodies a strong synergistic relationship between both form and function. David has often been recognized for design excellence by the German Industrie Forum Design Hanover, including their coveted Top 10 and Best of Category awards. His work has received ten IDEA awards from the Industrial Designers Society of America, as well as their Design of the Decade honor for ThinkPad. Additionally, products designed by David have received the Design Zentrum Nordrhein Westfalen Best of the Best Award for Highest Design Quality, the Chicago Anthenaeum Good Design Award, and the Japanese G-Mark for Design Excellence. David’s work has been featured in numerous design related books and publications, and is included within the permanent design collections of museums in both Europe and the United States. David has more than 50 patents focused on design innovation. You can read more about David and his accomplishments here or follow him on Twitter.